Rich Gee February 10, 2011 Blog, Business Coaching, C-Level, Career, Coaching Tip, Ways & Tips How To Get Buy-In With Your Staff & Clients. Rich Gee February 10, 2011 Blog, Business Coaching, C-Level, Career, Coaching Tip, Ways & Tips Buy-In is critical to any endeavor or project. In fact, it's almost as important as the project itself. If you don't have the hearts and minds of your people or clients, it's usually a lost cause. So this is how I do it.