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	<title>Rich Gee Group &#187; Churn</title>
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		<title>The Most Dangerous Job in Business</title>
		<link>http://richgee.com/2009/02/the-most-dangerous-job-in-business/</link>
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		<pubDate>Mon, 02 Feb 2009 18:57:00 +0000</pubDate>
		<dc:creator>Rich Gee</dc:creator>
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		<category><![CDATA[Churn]]></category>
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		<category><![CDATA[Risk]]></category>

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		<description><![CDATA[It&#8217;s the chief marketing officer. Chances are, yours is just leaving. The chief marketing officer, or its org-chart equivalent, may be the riskiest job in the American C-suite. A veritable who&#8217;s who of companies&#8211;Coca-Cola, Wal-Mart, Best Buy, Gap, and Verizon &#8211;have seen their CMOs depart within the past 12 months. And that&#8217;s just déjà vu all over again: For [...]]]></description>
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