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	<title>Rich Gee Group &#187; Churn</title>
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	<itunes:summary>Psycho Career &amp; Career Psycho is a weekly podcast dedicated to helping everyone in the business and corporate marketplace succeed in these crazy times. The goal is to help you not only survive, but to thrive in your career, push yourself to greater heights, and explore your limits.</itunes:summary>
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		<title>The Most Dangerous Job in Business</title>
		<link>http://richgee.com/2009/02/the-most-dangerous-job-in-business/</link>
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		<pubDate>Mon, 02 Feb 2009 18:57:00 +0000</pubDate>
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		<description><![CDATA[It&#8217;s the chief marketing officer. Chances are, yours is just leaving. The chief marketing officer, or its org-chart equivalent, may be the riskiest job in the American C-suite. A veritable who&#8217;s who of companies&#8211;Coca-Cola, Wal-Mart, Best Buy, Gap, and Verizon &#8211;have seen their CMOs depart within the past 12 months. And that&#8217;s just déjà vu all over again: For [...]]]></description>
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<h3>It&#8217;s the chief marketing officer. Chances are, yours is just leaving.</h3>
<div>The chief marketing officer, or its org-chart equivalent, may be the riskiest job in the American C-suite. A veritable who&#8217;s who of companies&#8211;<span>Coca-Cola</span>, <span>Wal-Mart</span>, <span>Best Buy</span>, <span>Gap</span>, and <span>Verizon</span> &#8211;have seen their CMOs depart within the past 12 months. And that&#8217;s just déjà vu all over again: For the past three years, an annual survey conducted by executive-search firm SpencerStuart has shown that the tenure for CMOs at the top-100 consumer-branded companies has averaged a scant 23 months. (By contrast, CEOs hang on to their jobs for 54 months.) Some sector averages are particularly grim: If you&#8217;re in telecommunications, you&#8217;re looking at 15 months; in the food industry, you&#8217;ve got about a year.</div>
<div><a href="http://www.fastcompany.com/magazine/116/next-most-dangerous-job-in-business.html" target="_blank">Read the entire article here.</a></div>
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