Who loves their email? Lovin’ those 150-200 emails you receive each day? I expect your answer to be “NO”.

But why do we put so much emphasis on it then? Why do we check it whenever we get a spare moment?

Why do we treat each email equally? That’s STUPID.

Email is not a good communication platform. Actually, it’s really not communicating – good communication happens in real-time and is between two or more people. How many misunderstood emails have you sent or received in your lifetime?

This is SMART:

Prioritize your email. Use Rules to assign colors to important emails (Red for the Boss or Clients, Blue for emails with you on the TO: line) and Gray for all other email. Trash any CC: email – trust me, it’s not important.

Check your email 3 times a day. In the morning, after lunch, and right before you leave. Instead of responding by email – call. If there is something important or an emergency, they should call you.

Use the phone more often. Leave 20-30 second messages and only talk to someone for no longer than 3-5 minutes. If you need longer, set up a 10-15 minute meeting, no longer.

Stop by offices more often. You then control the time you talk. Make the ‘drive-by’ 3-5 minutes and then be off.

At the end of the day, email will suck the living daylights out of your productivity, motivation, and life. Trust me.

Love to hear your thoughts – comment below or email me anytime! – Rich

Image provided by In 30 Minutes Guides at Flickr.